How to raise a billion dollars for international missions

Eric Carpenter has figured out a sure fire way to raise $1,000,000,000 for international missions just from the Southern Baptist Convention alone: A Pilgrim's Progress: Over $1 Billion for Missions from the SBC.

Seems like a great idea. I wonder if it will gain any traction in the SBC? After all, the SBC was formed as a cooperative venture for the cause of missions, so I am sure that missions trumps any other program....